Four Best Survey Software and Questionnaire Tools to Know Exactly What Your Audience Is Thinking

In the world of startups and at any business time, surveys are critical because they will show what users think about a product and their opinion, which is essential in any industry. Logically, it has happened many times in the past that someone launches a product they think they have an audience or that users want, but it turned out that this is not the case at all, and the product was rejected by the audience.

Such things can be avoided because it is possible to reach the audience and understand what the audience wants or does not want. For that reason, there is a lot of survey software that will help anyone find the answer to the question that interests them.

1. SurveyMonkey

SurveyMonkey

SurveyMonkey is an online survey creation tool that greatly facilitates this process. There are 17 types or 17 formats in which it is possible to ask a question, from multiple-choice, through true false, to open-ended questions.

SurveyMonkey can help you in situations such as:

  • Customer satisfaction – get real-time feedback from your customers to improve products and services
  • Market research – follow the market and trends always to be ahead of the competition
  • Employee engagement – learn how to keep the right talents and how to build a healthy culture in the team and company
  • Event planning – find out the participants’ feedback about a specific event before the event, even during the event itself, but of course after the event
  • Education and schools – find out directly from students their opinion about the education program and system to improve and make it better for them

The process is straightforward. Visit the official website of this tool, select the category that best suits your use case, and you will receive detailed instructions and all the possibilities of the selected category.

Also, SurveyMonkey offers many examples for the selected category, which certainly makes your job much easier if you are here for the first time and you want to create a survey with this tool for the first time.

2. Google Forms

Google Forms

Google Forms is another excellent tool that offers many possibilities for creating, designing, sending surveys, collecting answers, reviewing, and analyzing them. It is easily customizable for any survey or questionnaire. Also, it gives you the option of customizing and branding your surveys, such as choosing the logo and colors.

In addition to many different types of questions (multiple-choice, dropdown, etc.), Google Forms gives you the ability to include images or even a YouTube video in the survey. Plus, this tool is fully customizable and makes answering surveys, creating and editing them very easy and beautiful on a device of any size.

Moreover, Google Forms automatically collects answers to your survey questions and constantly updates them in Forms, offering you charts and statistics to round out the whole story. Also, it’s possible to transfer all this data to Sheets and work with it as if it was manually entered into it. Like any Google product, Google Forms allows collaboration and teamwork on Google Forms and Sheets, and others.

3. SurveySparrow

SurveySparrow

 SurveySparrow is another in a series of online survey/questionnaire tools that gives you a wide range of options for creating them. In many ways, it can be said that this tool is similar to other available ones, but SurveySparrow has some functionalities and capabilities that are unique to it.

What will make you choose this tool is:

  • Conversational Surveys – create conversational surveys that engage with your audience, increasing the response rate of your audience by as much as 40%
  • Themes – make your survey look precisely the way you want it to
  • Dashboard and Reports – understand the data collected by your survey and will help you analyze and filter it in many ways
  • Automated Pulse Surveys –  create and schedule periodic surveys in one setup that will be automatically sent to your audience when you want them to be sent

Visit the official website of SurveySparrow, schedule a demo, after which you will undoubtedly continue to use this tool, and for all ambiguities and possible problems, their support is available 24/7.

4. Typeform

Typeform

Typeform is an online survey creation tool that is entirely free, with no hidden costs, and without card information needed. Like its predecessor, Typeform strives for conversational surveys, which means no more than one question at a time. As a result, you will receive thoughtful answers and a higher completion rate.

The process is simple, visit the official Typeform website. Choose one of the templates or start from scratch and create simple surveys without any coding. Once you’ve done a survey, please share it with your audience in one of the following ways: by displaying the survey on your website, sending it via email, or simply sharing the survey link. Finally, review responses and completion rates and generate reports that you can share with others.

Conclusion

So, what the whole world thinks about any topic, surveys can reveal to you.  It is pretty clear how easy it is today to get people’s opinions and then satisfy the audience by offering them what they need.

These tools will help you create the desired survey speedily and efficiently, and you can make absolutely any surveys or questionnaires for any topic and purpose for which you want.

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